Hi, I'm Heather. 

peel apart experiences, reveal user needs, and develop better solutions with user research

Some projects I've worked on.


Home-based field study to inform the design direction of a consumer product that created a new product category. 


My team of three conducted in-home contextual interviews using two foam prototypes which closely approximated the intended look, size, and features of the new product. 

My Role

I was the Lead User Researcher for a series of projects spanning 2 years.

Main Goal

Inform design of product before going to market.


Co-developed a new methodology to collect and analyze data about experience.

My Role

Co-developer on a team of three.

Main Goal

Provide organizations with way to measure and understand the overall experience. 


Two phase interview project with internal stakeholders, prospects, and customers remotely with participants in Japan, Vietnam, Brazil, Peru, China, Qatar, Saudi Arabia, and the USA.

My Role

Main Goal

I was the Lead User Researcher for the 8 week project.

Better understand challenges concerning integrating technology in ed-tech.


I've also done user research for:




Biogen Idec 


Boston Scientific


Dell EMC

Hearst Media

Nice to
meet you.

I’m a UX Researcher using a variety of qualitative and quantitative research methods to develop better solutions. I am passionate about designing new ways to collect and report data to improve the design of products, interfaces, services, and the overall experience that users have. 

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© 2020 by Heather Wright Karlson