New to Market 

 

Partnering with a client on the development of a new appliance has included a series of studies over the course of the last couple of years. 

 

As part of the development process we've conducted numerous research studies looking at specific design elements and features and had the opportunity to influence the design before it was on the market.

 

Along with my team, I've conducted studies that look at packaging, un-boxing, accessories, supporting literature, touchscreen interface, and maintenance among others.  Research studies for this new product included:

  • Gathering information from users about expectations for the appliance including expectations for notifications, function and control.

  • Having participants use prototypes to complete key processes and provide feedback.

  • Participants responding to the experience at different points in the study using a scale.

Process + Approach 

Study Design

Data Collection 

Analysis and Reporting 

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